Warrior Charge and Gold Coast event (this post is very late but never more present)

Don’t listen to Mr Ocean, I say “when the going get’s tough, the tough get tougher, Yeah (yeah) Yeah (yeah) Ye-yah”!

When creative and financial battle lines have been drawn, and all that is fresh is at stake, revolutionary culture warriors must command their troops to face the oppressive, sponsorship swooping, credit chopping global fiend head on, whilst deploying their ‘big guns’ to gather by stealth at cleverly plotted ambush positions, ready to vanquish the enemy with fabulousness before the suckers even know they’ve been got.

And so goes the philosophy guiding “Warrior Charge” – an international collective of creative hustlers, who, undeterred by the hostile financial terrain, are valiantly fighting the good fight to keep the freshest underground music, art and fashion talent solvent by allying them with the most progressive brands and influential cultural mavens.

How? Well chief architect Dwaine Freeman has not made me privy to all the details, but the assault strategy includes cross-arts spectacles and other furtive promotional schemes.

Last month I attended the latest “Warrior Charge” event in collaboration with the Gold Coast Trading Co (a searing creative/enterprising force of Nigerian and American – aka colossal – proportions). My night went a little something like this:

An inelegant high-healed solo search, minutes to midnight, along a grimy city high street for the non-descript venue entrance, followed by a scary/smelly ascent up a scabby concrete stairwell to a vast, floor-wide warehouse space, transformed by DJ station/ the right music/ stage area/ drinks bar/ comfortable seating/ barber’s den and freshly commissioned art adorning the walls. Sonic hotness was provided by a cheeky line-up of live performances from Afrikan Boy (LDN/LGS) The Lingo Scott Experience, (LDN) and Cubic Zirconia (NY) for an appreciative array of publicists, artists, writers, stylists, designers and partygoers.

My scotch bonnet chili award for fiyah on the night went to Afrikan Boy, who burned the house down with his Eba eatin ways!

The Evidence:

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